This project involved the design of a strategic plan for So’oh-Shinálí Sister Project (SSSP), an Indigenous women–led nonprofit serving Native American and Indigenous communities across Los Angeles County through culturally rooted, intergenerational, and inclusive programming.
The publication was developed to support SSSP’s organizational vision while honoring the cultural specificity and leadership at the core of its mission. The design approach reflects a deliberate intersection of graphic design, Indigenous knowledge, and community-centered storytelling—balancing clarity and professionalism with cultural presence and meaning.
Visually, the work incorporates original vector illustration informed by Indigenous aesthetics, including Southern California basketry forms, tools, and symbolic motifs woven into the composition. These elements are not decorative, but structural—integrated into the layout to support narrative flow and reinforce cultural grounding. The composition reflects balance, continuity, and relationship, aligning with the organization’s values and long-term vision.
This project highlights my ability to design within culturally specific contexts with accuracy, respect, and intention. Drawing from lived experience and deep familiarity with Indigenous visual systems, the work demonstrates how strategic planning materials can be both functional and culturally resonant—supporting organizational clarity while honoring identity.
Tools: Adobe Illustrator, Adobe InDesign
Deliverable: Strategic plan publication
Focus: Culturally grounded design, illustration, strategic publications
Deliverable: Strategic plan publication
Focus: Culturally grounded design, illustration, strategic publications
