This project involved the creation of bold advocacy posters for the California Native Vote Project, developed in response to community-led demonstrations in Los Angeles opposing ICE raids and federal violence impacting immigrant and Indigenous communities.
The visuals were designed for use during live rallies and public demonstrations, where clarity, immediacy, and visual strength were essential. The work was widely shared and circulated, including amplification through California Native Vote Project’s social media channels, where the posters appeared in documentation of the demonstrations alongside Native and Indigenous community members, advocates, and allies in solidarity.
The design approach emphasized strong, punchy visual language rooted in advocacy-centered graphic traditions. Using the organization’s established color palette, bold typography, and tribal border–inspired framing devices, the posters were constructed to command attention in both physical and digital spaces. The framing elements were used to support and nuance the messaging without overpowering it, allowing the typography to remain direct and legible in fast-moving, high-density environments.
All artwork was created exclusively in Adobe Illustrator to ensure clean vector output and scalability. The final designs were exported for web distribution and large-format printing, with posters produced and mounted on stick poles for use during the rallies. This project reflects my approach to movement-centered design work: creating visuals that are immediate, grounded, and built to function in real-world civic action.
Tools: Adobe Illustrator
Deliverable: Advocacy posters for print and web
Focus: Movement graphics, advocacy design, typographic systems
Deliverable: Advocacy posters for print and web
Focus: Movement graphics, advocacy design, typographic systems
